This blog has movedTop 10 Reasons to Have an EzineTop 10 Reasons to Have a WebsiteTop 15 Ways to Build Your Subscriber ListUK Marketer Risks It ALL To Deliver The Truth On Making Money Online...Clickbank Stealth - My Unbiased & Honest ReviewCreating a Newsletter for Your Internet Marketing Business
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1. Establish yourself as a trusted expert. People search online for information and will look to you, as a subject matter
expert, to provide it to them. Every week (or whatever schedule works) provides an opportunity to build on this, while
reinforcing your brand.
2. Build a relationship with the people on your list. It's common knowledge that people like to buy from people they like.
By using ezines to connect with readers in their homes, you can develop a relationship of familiarity and trust. Be sure to
share a little about yourself or your company in every issue, whether it is an anecdote, event, or employee spotlight.
3. Keep in touch with prospects and clients. Consideration should be given to eventually developing two ezines: one for
prospects and one for clients, as each require different information. This is a great way to notify your readers of weekly
specials or upcoming product launches, offer new articles or customer stories, and provide links (or urls) to updated FAQs,
blogs and splash pages.
4. Drive traffic to your website or blog. As noted in #3, remember to call attention to new blog posts or other changes to
your website with links directly to those pages. Remind readers of your online newsletter archives. Promote special sales
(maybe with discount coupon codes only for subscribers) with a link to the sales page. Use links to turn your ezines and
newsletters into "silent salespersons"– driving traffic to your website and building your lists around the clock.
5. Build content on your website. Make a habit to adding your ezines and newsletters to your website in an archive area.
This serves a several important purposes:
* Visitors can read an issue or two to determine if your ezine will be of interest to them, which could help to increase
sign-ups and potential sales.
* If you optimize your article placements, you will not only make your website "meatier", but you'll also bring new traffic
from the search engines.
6. Get feedback from your readers. Make it easy for you to stay in touch with prospects and customers and vice versa.
Ask them to take action and comment on your articles and offers. Conduct polls and surveys. Start a "Letters to the Editor"
column in your ezine. Feedback allows you to fine tune your messages, target your marketing, and expand your product
line. It's also great for relationship building!
7. Develop an information product. If you deliver your newsletter once a week and include two articles, at the end of a
year you'll have 104 well-researched articles in your portfolio! Pick the best-of-the-best and turn them into a bonus ebook
for opting-in to your list, submit to download sites to build your list, or sell in PDF-format!
8. Grow your mailing list. Let your ezine subscribers work for you. Be sure to remind your readers that it's okay to forward
your newsletter to anyone they'd like. In addition, it's important to include sign-up instructions for those who received your
ezine from viral marketing methods. A simple line titled, "Get Your Own Copy of XXXXXX", with a link to your squeeze or
opt-in page is all it takes!
9. Gather demographic data. By offering surveys, feedback forms, and niche reports, you'll be able to get valuable
information about your prospects and customers. Learn what makes your readers tick, how to better serve them, and how
to give them what they want. Make sure they become repeat customers!
10. Save money! All of the above benefits of publishing an ezine are free or almost free. The small cost of a top-rated
ezine publishing system is nothing compared to the cost of brochures, business cards, advertising, direct mail,
pay-per-click or other means of promotion. Not only that, but someone has to manage that production! Because your
newsletter is delivered online, you can grow your list to be as large as you want without worrying about the expense.
Bottom line − it's proven that email marketing is the most cost-effective marketing solution for companies just like yours! *********************************************************************************** Home Business Ideas Income Opportunity http://www.onlinehomesuccess.com
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Has the thought of owning your own web site ever crossed your mind? Whether you own a bricks-and-mortar business,
want to turn a hobby into an income, or anywhere in between, a web site is an easy and inexpensive way to get the word out
about your business.
Below are the Top 10 reasons people should consider owning a web site:
1. Conduct Business 24/ 7/ 365. Imagine your website as your cyber-employee, presenting your goods, answering questions,
and taking payments 24 hours a day, seven days a week, 365 days a year! This employee never quits, doesn't complain, and
doesn't require a weekly paycheck.
Not only can you conduct business at any time, but your web site provides a unique way to grow your sales revenues. At
no additional cost, you can promote a weekly or daily special, post a menu item of the day, or offer a coupon code for that
day's purchases only.
Make it easy for your customers to shop with you again and again. If you have a local store or office, be sure to provide
a sign-up sheet or other means of gathering your customers' email addresses, so you can contact them through email
marketing as well as your web site.
And did you realize that your around-the-clock online business lets you find customers from anywhere in the world?
You're no longer restricted to your own neighborhood or time zone. Whether your product or service is delivered
electronically or shipped conventionally, your website can explode into new markets while you sleep!
2. Provide Business Information. How many customers call your place of business to ask routine questions? You know,
things like location, hours of operation, and credit cards you accept.
A website lets you immediately provide information to prospects and customers any time of the day or night. They can
view a map complete with driving directions from their home or office, get phone numbers, check your hours, and see what
credit cards you accept. All without tying up employees' valuable time, much of which is wasted answering the same
questions over and over.
Your website can also serve as your real-time market resource. With permission, people can download your latest
brochure or price list. Policy changes or price increases can be communicated instantly through your website − without the
time and expense of physically publishing and mailing them.
But don't think these materials should be limited to written and graphical information. Imagine how impressed visitors
would be if you added audio or video to your site to provide information or give an online presentation in a much more
interactive way!
3. Be Viewed as an Expert. It's human nature to want to work with knowledgeable people who understand the needs of
their market and strive to provide the best solutions. Your website allows you to do this.
Let's face it. Most people go online to search for information. A website allows you to provide written, audio, and even
video information online at no cost. Post articles about your company, industry, or product line, and press releases of the
latest news.
Don't limit it to your company. Showcase your customers! Include lots of testimonials (audio and video work the best).
Share case studies about how your customers benefit from your products and services. And use "before and after"
pictures if your niche lends itself to it, as they are always of interest to web visitors. 4. Gather Leads. It's quick and easy to add a squeeze page or opt-in form to your web site. Offer a special report or a
bonus for signing up for your newsletter, special report, or ecourse. These people are interested in what you have to offer,
so make it easy for them to become part of your email marketing system − and keep them informed and in touch.
5. Increase Profits by Selling Information Digitally. It costs next-to-nothing to produce ebooks, MP3s, and audio recordings,
because there are no "hard" costs associated. This means that, aside from selling costs, all of the profits go to you!
6. Reduce Costs. Hand-in-hand with making more money is being able to save more of the money you make! The cost of
producing four-color brochures is staggering for the average small business. The cost is minimal if you produce it digitally,
using existing equipment, and post it online. Instead of printing costs and paper brochures that take up space, your
website allows visitors to download the same brochure at no cost to you.
Employee costs can also be reduced as customer service becomes more efficient. Online FAQs (Frequently Asked
Questions) can address many of your prospects' questions without calling or emailing your office. And a 24/7 web presence
allows customers to place orders online – at their convenience – with no help from sales personnel.
7. Expand Your Business Through Partnerships. Combine the power of your website with your expertise, and you can build
a great sales team to help you promote your products and services. The best part is that your sales team won't cost you a
dime until it makes you money!
8. Enhance Your Customer Service. Your 24/7 website could be the first place your clients visit when they have customer
service needs. Add a page of Frequently Asked Questions and a News section and you'll have fewer calls and emails to
your staff. Survey customers and find out what services they'd like to use online and your website can take over even
more.
Why not add online forms that can be downloaded and read or completed before a face-to-face contact (perhaps a loan
form or insurance form). Let your customers request an appointment or get a bid through your website. They will appreciate
your new-found efficiency as much as you do!
9. Test-Market New Products and Services. While you can get feedback for any type of business, it's especially easy to test
online products and services. A website allows you to conduct online polls and surveys to find out what's on the minds of
your prospects and customers, what they like, where they'd like to see improvement – the topics are endless. It's like
having an online focus group without paying those big bucks!
10. Stay Competitive. Every day, more of your competitors are staking their claims on the Internet. Marketing 101 tells you
that you don't want to be last to market. Your competitors are building relationships and prospecting your customers every
day. All businesses, whether selling to a local market or worldwide, simply cannot afford to be without a web presence.
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Email marketing can be profitable for any business, no matter what kind of product or service you offer. It is significantly cheaper than other advertising methods and, if done right, helps build loyalty and trust with customers. As a result, you generate more sales and more profits!
The foundation for successful email marketing is a targeted, permission-based email list. Marketers call contact lists their "goldmine" because it can generate much of their sales revenue. If you've built up a list of opt-in subscribers that are qualified and interested in what you have to offer, then you've completed the first step and are on your way. Now it's time to "mine" for gold!
Below you'll find several list-building and retention ideas that will help you get the best results from all your email marketing activities:
1. Provide useful, relevant content. Your visitors will not give you their email addresses just because they can subscribe to your newsletter free of charge. You have to provide unique and valuable information that will be of interest or use to them.
2. Add a subscription form to every page on your website. Make sure it stands out so it is easy to find. If it doesn't look cluttered, you may want to include more than one on some pages. For instance, if your opt-in form always appears in the top-left corner of your site, you may want to add one at the end of your most popular articles.
3. Add subscription forms to your social media pages. Make sure that you don't waste this valuable source of revenue opportunities. Integrate your sign-up forms with Facebook and more!
4. Make it easy for readers to sign up. The more information you request, the fewer people will opt-in. In most cases, a name and an email address should suffice. If it's not necessary, don't include it here. You can always survey them once they're customers! We do recommend that you provide a link to your Privacy Policy however.
5. Publish a Privacy Policy. Let your readers know that they can be confident you will not share their information with others. The easiest way to do this is to set up a Privacy Policy web page and provide the link to it below your opt-in form. (Note: If you don't have one, put the words "privacy policy generator" into a search engine and you should be able to find a suitable form to use.)
6. Provide samples of your newsletters and Ezines. This lets potential subscribers review your materials before they sign up to determine if it's something they'd be interested in.
7. Archive past newsletters and articles. An online library of past newsletters and articles is both appealing and useful to visitors and builds your credibility as an authority. In addition, if your articles are written with good SEO techniques in mind, they can increase traffic to your website through enhanced search engine positioning.
8. Give gifts subscribers can actually use. Offer an opt-in bonus for joining your subscriber list! Write an ebook or provide a PDF business report, or even hire a programmer to create downloadable or web-based software. But don't limit yourself to offering gifts to opt-ins. Give them out when your readers fill out a survey, provide a testimonial, success story, or a great product idea. Let them know when they can expect the next gift offer. Everyone likes to get something for free! And if you pass out "goodies" throughout the year, your subscribers will feel truly appreciated − and that's good for business!
9. Ask your subscribers to pass it on. Word of mouth is a powerful viral technique that works great with email marketing. If your subscribers find your content interesting, amusing or informative, they'll probably share it with their friends. This can be a great source of new customers, so make sure to remind them to "pass it on".
10. Let others reprint your newsletter as long as the content is not modified. If you're happy to share your content with the universe, then why not! Many webmasters and newsletter publishers are actively looking for high-quality content and, if they reprint your newsletter, you'll get new subscribers, and more traffic and links pointing to your site.
11. Include a "Sign Up" button in your newsletter. If you're using plain text instead of HTML, be sure to provide a text link to your subscription page. You may feel that this is not required because the subscriber is already on your list, but remember that readers will forward your newsletters to others, or reprint them online. Make it easy for them to subscribe!
12. Add a squeeze page. A squeeze page has one goal − to acquire opt-ins and build your list. Think of it as a mini-sales letter to go along with your subscription or opt-in gift. It should feature a strong headline and a couple of powerful benefits that should make subscribers salivate to sign up! Once created, use a service such as WordTracker to find hundreds of targeted keywords, and promote your offer using pay-per-click advertising from Google, MSN and Yahoo. Now that should make a splash!
13. Include testimonials on your squeeze page. This is crucial. Put one or two strong testimonials from satisfied customers on your squeeze page. This can be in any format, but you may find that multimedia (audio or video) is more "believable" and inspires more people to action. To further enhance believability, get permission to use actual customer names, locations and/or urls (Don't use "Bob K, FL"). Add a note inviting others to participate. After all, it's free publicity!
14. Blog religiously. Blogging is a great way to communicate with prospects and potential customers, and creates a nice synergy with your email marketing. Be sure to include your newsletter sign-up form on each page of your blog. You can start a free blog at Blogger or WordPress.
15. Post on other blogs. Post thoughtful comments and information on similar blogs with a link to your squeeze or opt-in pages. Also comment on others' blogs through trackbacks. In most cases, your comments will be posted on their blogs with a link back to your site. This is an easy way to generate new traffic and subscribers, and get your brand out there!
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It's Bhavesh here again, with a blog post I simply had to get out to you today because I'm in no doubt you have heard the buzz in the forums about an all new 100% FREE product created by a guy in the UK named Ray Johnson...
You see, Ray has aligned himself CLOSELY with the guru's of our industry and has literally went on an undercover mission to reveal the shocking FACTS about making money online that they just DO NOT want you to know.
And what's more, it is not ever heard of in the internet marketing world, that a fellow marketer would RISK his business, his reputation and most certainly his profits... to deliver the facts that are PREVENTING YOU AND ME (the smaller Marketers) from making money.
Ray has discovered that the guru's DO NOT practice what they preach!
They all tell us repeatedly that the money is in the list right? Well DON'T believe it for a moment...
Because the guru's of our industry are basically like the President of a country - then govern and CONTROL what happens in online marketing... they team up together to create MASSIVE product launches and paydays... but there is one underlying reason WHY they do it.
To get you (and hundreds of thousands of others) to join their... Subscriber List - then simply sell to us over and over and over again... and literally make millions over time.
But how do us smaller guys build a monster online business WITHOUT the name recognition, the budget, the contacts and the leverage that these guys have?
Well this is what Ray has put together with the special insider knowledge he has gathered - and let me tell you, it has quite literally SHOOK the internet marketing business to it's foundations - considering it won't cost you a cent.
I commend Ray for showing REAL GUTS to foght for us smaller marketers and you should too, which is why Ray has asked me personally if YOU as my blog reader will help us spread the word.
Isn't it TIME us smaller marketers came together to fight the guru machine and create our own real online marketing success?
As soon as you take a look at Ray's FREE product he has given you everything you need to spread the word, to YOUR OWN list of subscribers.
Let's put a STOP once and for all to the guru's making all the income, because based on what Ray has discovered, you may aswell quit Internet Marketing RIGHT NOW if you chose NOT to join the fight.
In summary, I can safely say this is the BEST internet marketing product ever created and I give it my highest possible recommendation.
Feel free to take a look, as like I said it is FREE, and Ray has even thrown in 3 insider video's, a 1 HOUR FREE audio and 3 reports that delve deep into the REAL secrets for building a profitable online business using ONLY your subscriber list.
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Basically, the course is web based and is made up of 14 training modules plus a KILLER eBook which walks you through the entire system and leads you to each video so you are ALWAYS in TOTAL control and have 100% confidence at every single step.
You simply CAN'T get the system wrong!
Soon afterwards, Ray, follows up what he teaches you with step by step screen capture videos so you can learn how to actually APPLY what you've learned from the eBook.
Inside Clickbank Stealth you'll learn:
---> Why the domain name you choose has a DRAMATIC effect on your profits...
---> Why poor copy will KILL your website, and how to write Clickbank CASH-COW copy that will FORCE top marketers to
promote you...
---> Why NOT just any old graphics for your product/site will do, and why you may as well QUIT before you've begun if you
FAIL to use this method...
---> The #1 secret of product creation that is CRITICAL for your long term success online that COULD bank you a fortune...
---> Why download pages ARE CRITICAL to your success online (yes, DOWNLOAD PAGES!)
---> How to get a TON of JV partners/affiliates to promote your site, even if you have NO contacts, NO list and all in just
minutes!
---> How to craft the perfect page to maximise the number of affiliates who ACTUALLY promote your site come launch day
---> How to build a LASER targeted list of affiliates that stay with you FOR LIFE and are HAPPY to promote every single site
you ever create!
---> How to create the perfect affiliate promo tools page that leaves your partners DESPERATE to mail their subscribers
HARD...
---> How to test, without the boredom, that could QUADRUPLE your earnings within minutes...
---> The one secret technique to create MAXIMUM buzz for your product through the launch week, and get REPEAT
MAILINGS (guaranteed) from EVERY JV partner...
---> PLUS A TON MORE!
Once you've grasped the basics in the eBook, the video series moves on to help you IMPLEMENT all the processes step by
step, and is very detailed! There's way too much to mention here.
I'm so glad this wasn't some out dated course where the links don't even work anymore. This is really cutting edge stuff, and
Ray makes it possible FOR ANYONE to bag a Clickbank top #10 spot with ZERO experience...
But aside from all the fresh stuff, I think my favorite part is just KNOWING that I'll succeed online now.
All I have to do is follow Ray's easy advice.
In all honesty, "Clickbank Stealth" gets a thumbs up from me and I hope it's still available when you read this so you can run
over and snatch up a copy for yourself, you'd seriously be mad to miss it.
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When many people start thinking about marketing strategies for their Internet marketing business, they often leave out the creation of a newsletter. Why? Perhaps they don’t understand the benefits of using newsletter marketing. The fact is, using newsletters in your marketing will allow you to reach a wide variety of people all over the world. It’s also a very economical method of advertising your business. Sending out a newsletter by email won’t cost a thing, unless you’ve hired someone to create it for you. If you’ve decided to use newsletters as a method of increasing your Internet marketing business, you will want to keep the following in mind:
Content Based Your newsletter should be content based. What this means is that you must include information that is going to educate your target market. While product promotion is good to include, educating the consumer will be more beneficial. Give them the information they need in order to make the right decision about your business and products. What you will find is happy consumers always come back.
Permission Based Before you start throwing in any email address you can find to your list of senders, you should realize that you should first get permission to send them the newsletter. On the capture page of your website, request the visitors to your site to sign up to receive the newsletter. Sending out your newsletter to just anyone is simply a bad idea.
Income Based Take advantage of the space in your newsletter and earn some more income from it. Sell advertising space and you’ve created another way to make money. Offer this advertising space to those who are affiliated with your company, but be very careful not to include any of your competitors in your newsletter.
Using a newsletter for your Internet marketing business can be a very positive strategy for your business. Not only can you give your customers the information they desire, but you can earn more income and generate a great deal of activity for your business.
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Before
you can have a successful home based business, you must first possess 3
"intangibles." These are things that must come from WITHIN you.
===> Intangible 1 <===
First,you must have a strong WHY.
Why MUST you have a successful home business?
What is driving you? What is it that you CAN'T have in your life anymore and/or
what is it that you absolutely MUST HAVE now?
For me, I couldn't stand
working 12+ hours a day anymore and missing the experience of my children growing
up. I also absolutely HAD TO HAVE the freedom of being able to control
my life and finances through a little box (laptop computer) that I
could carry with me anywhere in the world and not be tied to anyone's
time pressures or demands but my own. That was my carrot and my stick.
I felt a great pain deep in my gut of missing out on my children's
lives and the incredible freedom that succeeding in a home based business
would provide for me. I found my why. You MUST find yours.
===> Intangible 2 <===
You
must BELIEVE that it is possible.
If
you don't believe that it's POSSIBLE for you to have a successful home based
business or make your living from home, you won't. It's that simple.
For me, figuring out that it was possible was just a matter of realizing
that many other people were ALREADY making great money working from
home. If they could do it, I could too. It would just be a matter of
figuring out what those people were doing and then adapting it to my
situation.
There is no shortage of undeniable PROOF
that people (millions of them) are making money working from home. Just get online
and do some research and you'll find countless testimonials and stories
of REAL PEOPLE making real money on the Internet. Or head to your local
bookstore and you'll find the same documented evidence of this fact.
Truth is, it's getting easier and easier to make money with your own
home based business.
I've always said that
"affiliate marketing" (a simple way to make money from home) is the job of the
future. In the old days, you had to go to a potential employer, apply for
the position and hope for the best. Now you can simply go to any company
you want, fill out their affiliate application and start work
immediately. Affiliates are the new working class. In fact, making
money with affiliate programs or making your living on the Internet is
WAY MORE than possible. It is pretty much (or will be soon enough)
unavoidable now. Affiliate marketing is the "job" of the future that's
already here TODAY.
===> Intangible 3 <===
You must be willing to MAKE THE LEAP.
Ready, FIRE, then
aim... This is the operating philosophy you MUST adopt to succeed with
backwards for most people who like to aim before they fire. The fact is
that home based business success is a moving target... The only thing
constant about it is change. You need to stop analyzing the game and
simply jump into it. You can't learn from the outside... You have to be
*IN THE RING* to truly understand and profit from it. In fact, this is
a business where you can truly be earning WHILE you're still learning...
The
lesson here is that you will never really be READY to start a home based business.
You simply have to start one. It's like having children... You're never really
ready, but when it happens you adapt and grow and therefore you succeed. This is
what I call:
"Making the Leap"!
The good news is that the cost of failure with having
your own home based business is very small. In the "brick and mortar"
world you need to evaluate things very carefully before you decide to open up
a business. It's almost always necessary to invest thousands of dollars
to get an offline business off the ground. However, on the Internet you
can often start a successful business for less than $100. The Plug-In
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You simply need get IN THE GAME... Each moment that you stay "out there,"
you're wasting valuable time that you could be learning and skills
necessary to build a successful home based business. In fact, if you're
not in the game yet, you're ALREADY behind the times... Make the leap to
starting and building a successful home business TODAY!
About Stone Evans, The Home Biz Guy:
"I Was A Washed Up Restaurant Worker Desperately Searching For
A Way To Save My Family When I Discovered The Internet And
Affiliate Marketing... 24 Months Later I Finally Cracked The
Code And Started Earning Over $10,000.00 Per Month... Now The
Same System That Saved Me Is Available To You!" Make Money Now! http://www.PlugInProfitSite.com/main-25680
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